But time has dictated that being known for what we do is not enough—we must be defined by the communities we serve.
LeadingPRINT is not just a magazine, but also an endeavor to serve the most progressive print CEOs in the industry. Internally, we refer to these people as “outlaws.” They are defined by a different mindset.
We see firsthand how they are transforming their businesses and standing out from others. LeadingPRINT is for them—and hopefully for you, too.
Anybody who has had change thrust upon them knows there are choices that have to be made when the time comes. You can resist change and muddle through, or you can embrace the outlaw mentality and make some magic. The idea for an invitation-only event for progressive print CEOs was created to help executives who want to take an aggressive approach toward growth.
The creation of content embodies the sales and marketing process. It is built on listening and then delivering thoughtful stories or insights to correspond with what the market values. It is also a subtle and nonintrusive way to get on people’s radar and even get them to like you. We have seen it work. and we can now connect companies like yours to our community .
Our program includes a quarterly-printed magazine, a monthly podcast with yours truly moderating, an online component that updates our readers and a CEO summit that digs into the stuff that printers really want to talk about. Overall, the entire content platform has been created to engage with the most progressive people in our industry. I am asking you to become one of us by sponsoring LeadingPRINT.
Thayer Long
CEO of The Association for PRINT Technologies
LeadingPRINT (LP) is for the progressive print executive. Built to support the success of our members and promote overall positive industry outcomes, LeadingPRINT aims to inspire and educate the brightest minds within the printing supply chain. Printed four (4) times per year, LeadingPRINT magazine offers you a chance to connect with the printers who want to have long-term success. Full page ads and product spotlights are available.
250 words and high resolution imagery of either a product or a customer you would like to highlight. Your logo will accompany the sponsorship of the spotlight. Copy can be provided or we can create it.
Includes an "Ad Read" by Thayer Long and banners on the
outgoing emails.
Full-width digital ads within the LeadingPRINT website.
In 2020, we will host two (2) CEO summits with the most engaged and motivated CEOs from our industry. The content within the two-day event will be strategic and exclusive. It will be a unique opportunity to network and educate the progressive groups.
Opportunity | Pricing |
---|---|
Full Page Ad or Spotlight (4x) | $1,500 |
Inside Front Cover (4x) | $2,500 |
Inside Back Cover (4x) | $2,500 |
2-page Center Spread (4x) | $2,500 |
Webinar Sponsorship (12x) | $2,000 |
Podcast Sponsorship (12x) | $1,000 |
LeadingPRINT Website Banner (monthly) | $1,000 |
LeadingPRINT e-News Banner (monthly) | $1,000 |
LeadingPRINT CEO Summit (Spring) | $20,000 |
LeadingPRINT CEO Summit (Fall) | $20,000 |
Business Intelligence Series (6x) | $5,000 |
Platinum Package (all inclusive) | $50,000 |
Distribution Date: January 22, 2021
Material Due Date: January 8, 2021
At a Distance: Insights on selling strategies for a New Year
Keeping Pace: The delusion of innovation hinders our growth
Distribution Date: April 16, 2021
Material Due Date: March 5, 2021
Letting Go: Why we won’t let go of tradition and past breadwinners and how to redefine your value
Strength in Numbers: Why your partners matter more than ever
Distribution Date: July 16, 2021
Material Due Date: June 4, 2021
Charge: How print combats a lack of trust
The Vibe: Building the right culture for a new landscape
Distribution Date: October 15, 2021
Material Due Date: September 3, 2021
Recipe for Success: Business planning for 2022
The Backbone: Marketing is critical to your future success
Live/safe area: 8.25″ x 10.25″
Trim: 9″ x 11″
Bleed: 9.25″ x 11.25″
Live/safe area: 8.25″ x 7.25″
Trim: 9″ x 8″
Bleed: 9.25″ x 8.25″
Live/safe area: 8.25″ x 10.25″ (each page)
Trim: 18″ x 11″
Bleed: 18.25″ x 11.25″
* Actual print samples must be sent to printer for machinability testing prior to deadline.
Most standard banner sizes apply
Examples: 300×250 – Medium rectangle, 336×280 – Large rectangle, 300×600 – Half page or large skyscraper.
Ads can be animated or static. Banners are typically updated on a month-to-month basis.
Email jshaffer@aptech.org with questions or to submit your banner.
Editor — Julie Shaffer, jshaffer@aptech.org
Publisher — Thayer Long, tlong@aptech.org
Association for PRINT Technologies
113 Seaboard Lane
Suite C-250
Franklin, TN 37067
703-264-7200
www.LeadingPrint.org