But time has dictated that being known for what we do is not enough—we must be defined by the communities we serve.
LeadingPRINT is not just a magazine, but also an endeavor to serve the most progressive print CEOs in the industry. Internally, we refer to these people as “outlaws.” They are defined by a different mindset.
We see firsthand how they are transforming their businesses and standing out from others. LeadingPRINT is for them—and hopefully for you, too.
Anybody who has had change thrust upon them knows there are choices that have to be made when the time comes. You can resist change and muddle through, or you can embrace the outlaw mentality and make some magic. The idea for an invitation-only event for progressive print CEOs was created to help executives who want to take an aggressive approach toward growth.
The creation of content embodies the sales and marketing process. It is built on listening and then delivering thoughtful stories or insights to correspond with what the market values. It is also a subtle and nonintrusive way to get on people’s radar and even get them to like you. We have seen it work and we can now connect companies like yours to our community .
Our program includes a quarterly-printed magazine, an online component that updates our readers and CEO summits that dig into the stuff that printers really want to talk about. Overall, the entire content platform has been created to engage with the most progressive people in our industry. I am asking you to become one of us by sponsoring LeadingPRINT.
Warmest regards,
Thayer Long
CEO of The Association for PRINT Technologies
LeadingPRINT (LP) is for the progressive print executive. Built to support the success of our members and promote overall positive industry outcomes, LeadingPRINT aims to inspire and educate the brightest minds within the printing supply chain. Printed four (4) times per year, LeadingPRINT magazine offers you a chance to connect with the printers who want to have long-term success. Full page ads and product spotlights are available.
250 words and high resolution imagery of either a product or a customer you would like to highlight. Your logo will accompany the sponsorship of the spotlight. Copy can be provided or we can create it.
Full-width digital ads within the LeadingPRINT website.
We will host two (2) CEO summits with the most engaged and motivated CEOs from our industry. The content within the two-day event will be strategic and exclusive. It will be a unique opportunity to network and educate the progressive groups.
Opportunity | Pricing |
---|---|
Full Page Ad or Spotlight | $1,500 |
Half Page Ad | $750 |
Inside Front Cover | $2,500 |
Inside Back Cover | $2,500 |
LeadingPRINT Website Banner (monthly) | $500 |
LeadingPRINT e-News Banner (monthly) | $500 |
Platinum Package (Premium Ad spot and 1 page product spotlight in each issue + annual banners in monthly email and website) | $15,000 |
Distribution Date: January 28, 2022
Flowing – Ideas on Supply Chain and Raw Materials Management
Seeking Help – Thoughts on Print Staffing
Distribution Date: April 15, 2022
Direct Marketing ROI
The Identity Crisis – MSP vs PSP
Distribution Date: July 15, 2022
Saving Face to Face – Selling in the Current Landscape
The Factors – Pricing Controls and Other Metric Best Practices
Distribution Date: October 14, 2022
Investing in You – Capital investment and Automation
The Value of You – Merging and Selling Insights
* Actual print samples must be sent to printer for machinability testing prior to deadline.
Most standard banner sizes apply
Examples: 300×250 – Medium rectangle, 336×280 – Large rectangle, 300×600 – Half page or large skyscraper.
Ads can be animated or static. Banners are typically updated on a month-to-month basis.
Email jshaffer@aptech.org with questions or to submit your banner.
Editor — Julie Shaffer, jshaffer@aptech.org
Publisher — Thayer Long, tlong@aptech.org
Association for PRINT Technologies
113 Seaboard Lane
Suite C-250
Franklin, TN 37067
703-264-7200
www.LeadingPrint.org