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Welcome to Wellness Marketer
Wellness Marketer is an all-new content platform designed to inspire an enduring legacy for your health and wellness brand through marketing. Wellness Marketer delves into today’s trends and is a forum for sharing detailed stories of wellness organizations that inspire and how their marketing departments have helped them achieve success.
Components
Magazine
The Wellness Marketer platform is built to connect you with marketers in the health and wellness community. The platform serves this growing market by sharing success stories, best practices and new ideas. The Wellness Marketer magazine offers you a chance to connect with the community that invests in marketing services four times per year, plus monthly online content and regional summits.
Spotlights
250 words and high-resolution imagery of either a product or a customer you would like to highlight. Your logo will accompany the sponsorship of the spotlight. Copy can be supplied by you, or we can
create it.
Online Banners
Digital ads on WellnessMarketerMag.com
Events
We will host virtual and/or in-person summits for the wellness marketing community. These summits will feature some of the best experts in the field as well as strategic content for marketing health and wellness services and products.
Editorial Calendar
Distribution Date: March 25, 2022
Material Due Date: February 18, 2022
Contently Yours – Wellness Marketers Use Content Marketing to Make an Impact
Managing the Boom – Health and Wellness Industry has gone Mainstream
Distribution Date: June 24, 2022
Material Due Date: May 20, 2022
Trendspotting – Health & Wellness Industry Trends
Big Dogs – Workplace Wellness has become an Increasing Focus
Distribution Date: September 23, 2022
Material Due Date: August 19, 2022
Brand Personality – How You Attract Loving Customers
Digital Wellbeing – Analytics and Data Best Practices
Distribution Date: December 16, 2022
Material Due Date: November 11, 2022
Flow – Marketing Supply Chain Management is Critical
P is for Patience – Sales Cycle Requires Discipline
January 18
February 15
March 15
April 19
May 17
June 21
July 19
August 16
September 20
October 18
November 15
December 13
Pricing
Full Page Ad or Spotlight — $1,500
Inside Front Cover — $2,000
Inside Back Cover — $2,000
2-page Center Spread — $2,000
Pre-printed Inserts — $3,000
Online Banner — $500
Fall Summit — $2,500
Platinum Sponsorship (all inclusive) — $10,000
Specifications
- PDF/X-1a is preferred file delivery format
- Images should be high resolution, CMYK format (at least 200 dpi.)
- Do not mix RGB, CMYK and spot colors in document
- Fonts must be embedded in PDF
- Color should be CMYK using U.S. Web Coated (SWOP) v2. RGB, spot or other colors will be converted to CMYK using U.S. Web Coated (SWOP) v2; anticipated color may not result.
- For critical color supply SWOP-certified color proof with color bars.
Full-page Ad
Live area: 8.25″x10.25″
Trim: 9″x11″
Bleed: 9.25″x11.25″
Back Cover Ad
Live area: 8.25″x7.25″
Trim: 9″x8″
Bleed: 9.25″x8.25″
Live/safe area: 8.25″ x 10.25″ (each page)
Trim: 18″ x 11″
Bleed: 18.25″ x 11.25″
Inserts
- Tip-in Insert: maximum 8×10″, 70# text max weight
- Blow-in Insert: minimum 5×3½”, maximum 6×4¼”, 75# standard stock
- Polybag Insert: minimum 4×6″, maximum 9 x 10″
- Bellyband: 5″ tall x 18¾” wide, 80#
* Actual print samples must be sent to printer for machinability testing prior to deadline.
Most standard banner sizes apply
Examples: 300×250 – Medium rectangle, 336×280 – Large rectangle, 300×600 – Half page or large skyscraper.
Ads can be animated or static. Banners are typically updated on a month-to-month basis.
Email jshaffer@aptech.org with questions or to submit your banner.
Contact
Editor — Julie Shaffer, jshaffer@aptech.org
Association for PRINT Technologies
113 Seaboard Lane
Suite C-250
Franklin, TN 37067
703-264-7200